Play Ulta Beauty: Makeup & Skincare on PC and Mac

About the Game

The Ulta Beauty mobile experience opens the door to a universe of cosmetics, skincare, and hair products, all accessible from a single platform. The application is designed to help you find exactly what you are looking for, whether it is a classic favorite or a new release from an exclusive brand. You can browse through a highly organized catalog that allows you to filter items by category, price range, best-selling status, and specific brands. The platform is committed to celebrating diversity by providing a dedicated space to shop and support Black-owned beauty brands directly, making it easy to align your purchases with your personal values.
A standout feature of the app is the Conscious Beauty at Ulta Beauty initiative. This curated section allows you to shop based on specific ethical and ingredient standards. You can easily identify products that are formulated with clean ingredients, certified vegan, or produced without animal testing. The focus also extends to environmental responsibility, highlighting items that come in sustainable packaging. This makes the shopping process not just about finding the right shade or formula, but also about making informed choices that reflect a commitment to a better world.
Virtual experimentation sits at the core of the Ulta Beauty digital toolset. The GLAMlab feature is a comprehensive virtual try-on experience that goes far beyond basic lipstick swatches. You can now experiment with new hair colors and lash styles to see how a complete look comes together before making a purchase. The Foundation Shade Matcher is integrated into this tool, helping you find an exact match from top brands like Urban Decay, Anastasia Beverly Hills, Too Faced, NYX, and MAC by digitally swatching products against your skin tone. This eliminates the guesswork typically associated with buying complexion products online.
Beyond color cosmetics, the app provides personalized skincare solutions through the Ulta Beauty Skin Analysis tool. In just a few minutes, you can receive a customized skincare routine tailored to your specific needs. The app also keeps you informed with current trends through features like the Skin-fatuation spotlight and a monthly style roundup called Hair Help, which provides professional tips and inspiration. These features work together to create a holistic beauty advisor that fits in your pocket.
Managing your loyalty benefits is seamless with the integrated Ultamate Rewards program. You can sign up for free directly in the app or access an existing account to monitor your points balance, track your current membership status, and view personalized bonus offers. For those looking to accelerate their points earning, the application provides detailed information on the Ultamate Rewards Credit Card and facilitates the application process. Sending gifts is also straightforward, with options to send eGift Cards or physical Gift Cards by mail directly from your mobile device.
The app streamlines the in-store experience even when you are shopping from home. A built-in store locator provides directions, hours of operation, and current service availability for your nearest Ulta Beauty location. You can check how busy a store is before heading out and book appointments for hair, skin, and other beauty services with just a few taps. A barcode scanner allows you to instantly pull up product details, ratings, and reviews while shopping in-store, and you can save items to a favorites list for future reference. Voice search adds another layer of convenience, letting you find a brand or product simply by speaking its name.
Staying updated on savings is easy with the app's dedicated section for weekly advertisements, gifts with purchase, and special offers. Exclusive deals are released every Friday, giving you a regular reason to check in. You can also opt into push notifications to receive alerts about upcoming events at local stores, updates on new GLAMlab experiences, and flash sales on your favorite products. Your order history from Ulta.com is fully accessible, allowing you to track current shipments and review past purchases at any time.
Sharing your beauty discoveries is encouraged through direct integration with popular social networks. You can post your favorite products and GLAMlab virtual looks to get feedback from friends. The app also supports Spotlight Search, enabling you to quickly find recently viewed products without having to navigate back through multiple menus. By combining powerful virtual tools, a robust loyalty program, and a seamless shopping interface, the Ulta Beauty app creates a connected ecosystem that caters to every aspect of the beauty enthusiast's journey.